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AI Brand Visiblity Software

Brand Visibility

Stop guessing. See how AI tells your story.

AI brand visibility software for corporate comms teams. Measure how visible, accurate, and differentiated your brand is on the themes you've chosen to own - then publish what closes the gap.

 

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What is Brand Visibility?

Brand Visibility is how often, how accurately, and in what context AI systems, media, customers, stakeholders, and more represent your brand on the themes that matter to your organisation.

Presspage turns that into something corporate communications teams can measure, compare, and act on.

AI is now your brand's most prolific spokesperson. And you didn't brief it.

AI answers come from whatever published sources it can find. If your own story isn't clear, authoritative, and consistent, another version can fill the gap.

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AI is now your brand's most prolific spokesperson. And you didn't brief it.

AI answers come from whatever published sources it can find. If your own story isn't clear, authoritative, and consistent, another version can fill the gap.

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Influence starts with context, not a dashboard.

Presspage measures visibility against what your brand actually wants to stand for. That makes the score useful to communications teams instead of becoming another mention count.

See where your story is winning, and where it isn't.

Track AI visibility by theme rather than treating your brand as one giant score.

See how often AI includes your brand in relevant answers

Check whether the information it repeats is accurate

Compare performance against named competitors

Turn visibility gaps into clear publishing recommendations

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"Now we're truly independent. One person can create and publish content in minutes instead of days, from anywhere."


Fabian Kiepe

Corporate Communications, Lufthansa
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"Presspage lets Booking tell one consistent, brand story across 28 markets and 20 languages."

Kristofer Barber

Director, Global Communications, Booking.com
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"AI changed what 'reaching your audience' actually means. It used to be about getting stories out. Now it's about making sure AI learns the right ones."

Carl-Alexander Kirchner

Channel Manager, BMW

From AI noise to a publishing decision.

Brand Visibility turns an abstract reputation problem into a repeatable communications workflow.
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MEASURE

Track visibility and accuracy across the themes that matter to your brand.

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COMPARE

See which competitors are winning the same narrative territory.

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DIAGNOSE

Find the content gaps, weak signals, and incorrect claims behind the score.

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IMPROVE

Pinpoint exactly what to publish next to strengthen your position.

Brand Visibility features.

Explore the individual capabilities behind the complete Brand Visibility product.

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AI Share of Voice

Track how often your brand appears in AI responses
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Citation Accuracy Score

Monitor whether AI describes your brand correctly
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Competitor AI Benchmarking

Measure your AI presence against competitors
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Content Gap Analysis

Identify content gaps and use real-time advice to optimise for SEO/GEO visibility.

Visibility goes beyond just being mentioned.

The real question is whether your brand is visible on the right themes, represented accurately, and distinct enough to own meaningful territory.

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Are you showing up?

Measure presence where your audience is asking questions, not just total mentions..

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Is AI telling the right story?

Compare AI answers against your own brand context and find where the story has drifted.

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Are you memorable?

See where competitors are occupying the themes you want your organisation to be known for.

Full Platform

See the gap. Publish the fix. Watch it move.

Presspage connects visibility, governance, and PR operations, so every insight can become action, and every action informs what comes next.

Brand Visiblity

Find the gap

See a weak theme, inaccurate answer, or competitor gaining ground.

PR Operations

Create the response

Turn the opportunity into a structured draft in PR Composer.

Brand Governance

Keep it on-brand

Check claims, terminology, and consistency before publishing.

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Measure what changed

Track whether AI picked up the story and whether theme influence moved.

Brand Visibility FAQ.

What is AI brand visibility?

AI brand visibility is how often, and how accurately, your brand appears in answers generated by AI platforms. It helps you understand whether systems like ChatGPT, Google AI and Perplexity recognise your brand, what they associate it with, and which sources they use when talking about you.

Why measure visibility by theme?

Being visible overall doesn’t tell you what your brand is actually known for. Measuring visibility by theme shows where your brand has authority, where competitors are stronger, and where there may be opportunities to strengthen your presence around the topics that matter most.

How is AI Share of Voice measured?

AI Share of Voice compares your brand’s presence with selected competitors across relevant AI prompts and themes. It shows how much of the conversation your brand captures, helping teams see where they lead, where they are being overlooked, and how that changes over time.

Is this the same as media monitoring?

No. Media monitoring tracks what journalists, publications and other media sources say about your brand. Brand Visibility looks at how AI systems represent your brand in generated answers — including whether you are mentioned, how you compare with competitors, and which sources influence those answers.

Is Brand Visibility an SEO or GEO tool?

It’s primarily designed to support GEO: understanding and improving how your brand appears in AI-generated answers. It complements SEO rather than replacing it, giving communications teams visibility into a part of brand discovery that traditional search rankings alone don’t show.

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